Our primary objective is for people to see the film.
Our success is not contingent upon making a profit, but we will be thrilled if it leads to further engagement in our respective ministries and partner organizations.
We will welcome domestic and/or international party distribution partners, but our current plan is to…
Leverage our diverse personal and partnership networks
Contract a publicist to secure interviews and reviews in Christian and mainstream media outlets
Submit the movie to film festivals
Ship complimentary copies of the film to Christian colleges and campus ministry directors
Maintain active social media presence on YouTube, Facebook, and Twitter
Invite strategic gatekeepers to pre-screening events in select cities
Garner endorsements from recognized Christian leaders
Schedule a 1-night national premiere through Fathom Events (www.fathomevents.com) at theaters nationwide followed by a national tour with the producers and/or lead characters in the film at churches, conferences, and college campuses.
On-line and print advertising
Release the film on Video On Demand (VOD) portals
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